Think You're Too Shy to Network?

If you are more quiet, reserved and introverted by nature, you may think you have good reasons for not networking. Maybe you feel a fear of rejection, a sense of unworthiness, or even a simple lack of self-confidence in approaching others. However, if this is true for you, that’s all the more reason to begin building your business network now!

Networking is all about creating relationships with people who can help you and whom you can help in return. Advancing in your career and achieving your goals is much easier for you if you have a network to support you. But what to do if you’re too shy to network? To help you get started, let me offer a few tips.

First, begin with those you know. Although you might not have thought about it before, friends and family are a very important part of your network. Everyone you remember from your graduating class is a potential contact in your network today. And, with social networking tools like Facebook, contacting them is easier than it’s ever been.

Second, use what you know best. Join special-interest clubs and organizations. You like to read? Join a book club. You have children? Join a family-support group. The people who attend with you are also business people. Ask them what they do and share your information with them.

Third, be prepared. One of the reasons you might hesitate to approach a potential contact is that you’ll have nothing of interest to say. So, think about something to talk about before you make your approach. Maybe you admire her handbag and would like to compliment her on it. Maybe you notice he’s wearing a necktie with the same pattern as yours. These and many other simple topics make great points of departure after you’ve said hello.

Fourth, stop apologizing. Networking can be difficult when you think you are imposing. If you are the reserved type, you may find it necessary to apologize frequently as a result. Don’t. Your network will grow faster if your attitude is, “I’m eager to meet you” rather than “I’m sorry to bother you.”

Finally, be yourself. You don’t have to be extroverted to build a network. People are often charmed by sincere, quiet approaches. Everyone will be eager to listen to you when you have something interesting to say.

Now, here’s your assignment. Pick up the phone, walk over to a co-worker or do a quick Facebook search and add that person to your network. You have ten minutes. Ready? Go!